Press
July 22, 2020
Advertising
"Not A Morning Person"Aptly titled "Not a morning person”, P448’s Fall/Winter 2020 campaign showcases the brand’s fresh identity and visual language whilst highlighting its authentic approach by capturing everyday lazy leisure moments in P448 sneakers.
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July 20, 2020
Product Announcement
Less waste. Less consumption. Same spirit.Italian footwear brand P448 have launched RE:new, a capsule collection of sneakers made from recycled leather. The project signals the first step the brand are making towards becoming more sustainable. Made with at least 50% natural recycled leather fibre
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April 22, 2020
Store New
P448 opens its first store in Milan.The sneaker brand P448 is pleased to announce the opening of its first mono-brand boutique in Milan, lo- cated in the heart of the Brera district, aiming to celebrate P448’s vision and identity. The store by the 100% Made in Italy label offers men’s and women’s collections a
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April 2, 2020
Product Announcement
New Birmania GraffitiStreet style meets street art in the exclusively-designed graffiti print Birmania
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February 3, 2020
Product Announcement
PVC Perfecto 2.0Introducing the PVC PERFECTO 2.0 exclusive capsule collection, featuring three of our best-loved models atop a brand new transparent sole.
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January 6, 2020
Corporate
Pitti Immagine Uomo Florence 2020
Self-expression reigns supreme with P448’s FW20 collection. From first sketch to
final stitch, every collection is made entirely in Italy. This collection is inspired
by retro styles of eras gone by, imagined in a contemporary colour palette, with
texture and print remaining the focus.
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